Michael Culture Association is not-for-profit organisation, founded in July 2007. The association is established under Belgian law (AISBL - Association Internationale Sans But Lucratif). It was created following the Michael and Michael Plus European projects, which permitted to create the Michael European Portal, the Multilingual Inventory of Cultural Heritage in Europe. Its purpose was to continue the work on the portal beyond the period of the EU funding and to make the network of Michael partners sustainable. Michael Culture Association has become a key actor in the promotion and valorization of the digital cultural content, and gathers a strong network of more than 100 institutions all over Europe. Michael Culture leads the following actions: Animation of the network of exchange and cooperation (management of the network, development of new projects, creation of synergies with other networks). A think-tank for digital cultural heritage field (strategic watch and prospective, organisation of workshops and working groups meetings). Capitalisation and dissemination of the European projects of the Minerva network (resource centre, promotion of best practices, communication, publications, guidelines…). A services platform (innovative services for the general public, new services for the research).